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Home > Quantitative


Barem Research International is a competent marketing research agency in the field of quantitative research. We have conducted research in every region of Turkey, including urban areas and country side. Two regional offices, Izmir and Ankara, supervise the activity in their regions while representatives in Erzurum, Bursa, Samsun, Diyarbakır and Gaziantep assist in nationally covered surveys.  

We have a variety of techniques in the field of quantitative studies. Some of them are specially developed and branded by Research International. Whether they are branded or not, they are always tailored to your needs.  

The company allocated special task force experienced in variety of areas, including statistics, sociology, psychology, economics, health & medicine, international relations, public administration, and agriculture. As the quantitative research team, our job is defined as:

  • Listening to the client to define the problem
  • Determining the appropriate way of solving it
  • Carrying out the research
  • Computing the data and unveiling the truth in it,
  • Determining the key findings,
  • Harness these with the other sources of information.

These experts are trained to offer services adherence to the highest standards of research and client servicing, expertised in Research International's proprietary techniques, while adding value to the most sophisticated, powerful approaches in market research today in their studies with the ability to carry out large-scale studies in a cost-effective manner and with the benefit of shared knowledge with offices worldwide.

Our quantitative research services include:

  • Brand and Corporate Image Studies
  • Brand Positioning
  • Concept Testing
  • Customer Satisfaction Surveys
  • General Consumer Studies
  • Pack Tests
  • Pharmaceutical Studies (Ethical and OTC products)
  • Pre and Post Advertising Tests
  • Pricing & Brand Price Trade-Off Studies
  • Product Tests
  • Simulated Test Marketing
  • Sniff Tests
  • Spot Checks
  • Taste Studies
  • Wholesaler and Retailer Research
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